We break down floors, caps, participation rates, and spread rates with real numbers going back to 1989. You'll find out why a 55% par rate can quietly outperform a 10% cap, why every illustration you've ever seen is technically wrong, and how max-funded design turns a policy into a self-financing asset.

Whether you own an IUL, you've been pitched one, or you sell them for a living, by the end of this episode, you'll understand IUL better than most agents selling it.

Greg breaks down why common strategies, like 529's and market-based investing, often leave families vulnerable to sequence-of-returns risk and restrictive rules. Instead, he introduces the concept of Financial Engineering: using properly structured permanent life insurance to create a tax-advantaged, liquid, and "invisible" asset that doesn't count against you in financial aid formulas.