The Extra Mile Business Podcast hosted by Route 31 Credit Union

A Story of Resilience: Sander's Mobile Shop - Specialty Wraps

Wed, 17 Dec 2025 19:40:48 GMT

This guest is proof that a person’s story isn’t defined by a bad moment, it’s defined by what they choose to do next.

Brian spent 15 years of his life, incarcerated.

Fifteen years of walls, routine, noise, and survival.

But instead of letting that time break him, he used it to rebuild himself.

Inside those walls, he discovered purpose and it came through the culinary arts. He earned a culinary arts degree, sharpened his craft, and walked out with a vision bigger than his circumstance.

Fast forward to today: he’s the owner of a healthy food truck that’s gaining serious traction, a line of fruit punch drinks people swear by, and his own seasonings that hit harder than most people’s comeback stories.

This is a conversation about resilience, reinvention, and refusing to let the world tell you who you are.

Mr. Brian Sander's story is one for the books. A true pleasure to have him on our show.

P2 Institute- Phil Bacalia

Fri, 12 Sep 2025 18:23:02 GMT

In this episode with Phil Bacalia from P2 Institute we threw out the script and did a live coaching session with the host, Nick Green. Phil gave us a valuable and real time example of his "A.B.C" rule. Phil focused on the importance of digging deeper within ourselves to uncover the true blocks holding us back from reaching the highest version of ourselves using simple questions that help you navigate to the core of what is holding you back. We talk mental blocks, corporate culture, dopamine, and how Phil's daily career crosses over into the corporate world/personal coaching.

This episode is jam packed with value that you can implement today!

The Press - Sonny Lam

Tue, 01 Jul 2025 18:36:07 GMT

In this episode we sit down with Sonny Lam, the owner of "The Press" in the newly developed Core Building in downtown Muskegon. Sonny is a Vietnamese immigrant whose roots run deep in the food and coffee reflected in his wonderfully crafted options he offers to our blossoming community. Sonny pays credit to his wife, Mary who also owns, "UpLeaf" in the building as well for his unique business acumen and ways of leadership. Sonny is an absolute pleasure to speak with and know, I think as you listen you will see how passionate he is about bringing a unique experience to the downtown Muskegon food/coffee scene.

Little Steps Daycare-RaShonda McDaniels

Tue, 10 Jun 2025 15:19:15 GMT

In this inspiring episode of The Extra Mile, a business podcast by Route 31 Credit Union, host Nick Green sits down with RaShonda McDaniels, founder of Little Steps Daycare in Muskegon, Michigan. RaShonda shares her powerful journey from being the oldest of seven siblings to becoming a passionate childcare provider with over 15 years of experience. Viewers will hear how her deep family roots and dedication to underserved communities fuel her mission of providing affordable, high-quality early childhood education. Discover how Little Steps Daycare blends play-based learning with structured routines to nurture young minds, and learn about the challenges and joys of operating a home-based daycare with a heart for family, learning, and adventure. Don't miss this heartfelt conversation filled with community impact, real-world advice, and a vision for the future of childcare in Muskegon.

Crue Hair - Emily Prow

Mon, 28 Apr 2025 15:43:14 GMT

In this episode, I sit down with Emily, the founder of Crue Hair — a unique, Motley Crue-inspired men’s barbershop located in the heart of downtown Muskegon. Emily shares her journey as a fun, smart entrepreneur who’s built a standout brand focused entirely on men’s grooming. We dive into how her love for creativity, community, and rock ‘n’ roll helped her carve out a niche on Michigan’s west coast, and how she continues to grow and sustain her business in a competitive market. If you’re into entrepreneurship, branding, or just a good success story, this episode is for you!

Unlocking the Future: College Planning Advisors (of MI) co-owner Jason Burt

Tue, 04 Mar 2025 16:03:39 GMT

In this episode, I sit down with Jason Burt from College Planning Advisors (of MI) to talk about the ins and outs of college planning. Jason shares the story behind the business-how it started, the challenges they have faced, and how they are helping families navigate the overwhelming process of paying for college.

We dive into the importance of early planning, common mistakes that families can make, and the strategies they use to help students and parents make informed financial decisions. If you are a parent, student, or just someone curious about the world of college planning and funding, this episode is packed with valuable insight.

Check our their website https://collegeplanningadvisorsofmi.com/ for free info and webinars.

Eric Seifert from Left Coast Capital talks about Exit Planning - a crucial step in your business life cycle

Thu, 19 Dec 2024 15:15:12 GMT

In this episode we are joined by, Eric Seifert from Left Coast Capital. Eric is nothing short of an absolute professional. With over 25 years in the Commercial banking space he became an expert in helping businesses grow. Now, with no thoughts of retirement, he helps some of those same businesses facilitate exiting their businesses successfully.

Brent Raeth- Leveraging AI in Business

Tue, 15 Oct 2024 13:39:55 GMT

Brent Raeth from Catchmark Technologies, a local West Michigan company with locations in Whitehall and Grand Rapids gives his input and advice on using AI in your day to day business to improve efficiencies and leverage your time.

** Disclaimer: The information provided in this podcast is for general informational and educational purposes only and should not be construed as legal, financial, or business advice. While we discuss the use of artificial intelligence in business, every situation is unique, and the application of AI should be tailored to your specific needs. We are not responsible for any outcomes resulting from actions taken based on the content of this podcast. We recommend consulting with professionals, including legal, financial, or technical experts, before implementing any AI solutions in your business. The views expressed in this podcast are our own and do not necessarily reflect the opinions of our sponsors, partners, or affiliates

Infinite Solutions Consulting Group- Henrietta Hadley

Mon, 19 Aug 2024 17:54:47 GMT

This is a must listen!! Sit down with the eloquently spoken and knowledgeable, Henrietta Hadley. She discusses her involvement as a volunteer of WINC Women Injured in Combat organization, COVID pivot, and how she is advocating and helping local entrepreneurs flourish in Muskegon County.

Precise Writings - Deondra Pentecost

Thu, 18 Jul 2024 15:43:57 GMT

Join us on Season 2 Episode 1 as we speak with the owner of Precise Writings, LLC. Deondra offers a very unique and often overlooked service, helping people curate an effective Resume to land the job of their dreams. In her words she states, "'Let's face it we are living in crazy times. I work with professionals who feel like they can't catch a break and help them secure a career that will optimize their future. I strive to bridge the gap between professionals feeling like they can't land a bomb career."

John Rupert - CEO of Route 31 Credit Union

Wed, 26 Jun 2024 15:12:30 GMT

In this Season Finale we speak with our very own CEO, John Rupert. John shares his long history of knowledge and excitement for the Credit Union space and particularly his 20+ years with Route 31 Credit Union. We also dive into some new and exciting things happening to better serve our business members here along Michigan's beautiful lakeshore.

Unruly Kitchen

Thu, 09 May 2024 14:13:12 GMT

Listen to the owner of Unruly Kitchen, Paul Jachim as he tells his solopreneur journey back into the kitchen. Glassblowing, wholesale kitchen prices, Covid, and creative expression in the kitchen. Paul and his staff create incredible concoctions that are sure to excite your taste buds and compliment the drafts and spirits served alongside his partnership with Unruly Brewing right here in downtown Muskegon.

Watchdog Cyber

Tue, 09 Apr 2024 14:26:27 GMT

Sit with the Co-owner of Watchdog Cyber, Dan Heimler. We discuss the importance of being properly protected against Cyber Threats in todays technology driven landscape. Dan discusses his path in IT/ Cyber and speaks on common threats in the Manufacturing world and how you can best protect yourself against them.

USS Silversides Submarine Museum

Wed, 07 Feb 2024 20:08:15 GMT

Sit down with Route 31 CU's Nick Green and Bethann Egan, the Executive Director of the USS Silversides Submarine Museum. We discuss the rich history behind this World War 2 submarine and Muskegon's effort to preserve not only the Submarines integrity, but also the integrity and stories of those who have served our great country during that time.

Fatty Lumpkins Sandwich Shack

Sun, 31 Dec 2023 18:46:59 GMT

Brett (and Jera) Gilbert from Fatty Lumpkins Sandwich Shack sit down and talk about their non traditional business plan that ultimately led to their success on Muskegon's Lakeshore. Brett talks about fostering a lasting culture that enhances their employees work/life balance and leads to loyalty, Jera's unique and incredible recipes, and the $300 dusty Craigslist prep table that pushed them to pursue their dreams of deli ownership.

Dan Morse: Founder of DL Morse and Associates

Fri, 17 Nov 2023 14:30:45 GMT

In this episode we sit down with Dan Morse (Lisa Morse) from DL Property Developers and Barclay Event Place Center. We hear the story of how they started here in Muskegon County and have poured their own blood, sweat, and tears into this vibrant and flourishing community.

The Doughnut Experience

Thu, 12 Oct 2023 04:02:22 GMT

In this episode we sit down with Amy from the Doughnut Experience to hear about her journey into entrepreneurship and how The Doughnut Experience is changing the face of Doughnuts here in West Michigan. Yes, that D.O.U.G.H.. follow her on IG at thedoughnutexperience to see her menu, schedule, and all the crafty new creations in the works.

Big Lake Humane Society

Tue, 12 Sep 2023 12:35:51 GMT

In this episode we sit down with Big Lake Humane Society's Executive Director, Alexis Robertson. She shares the mission, the hearts, and the incredible work they do day in and day out in this heartwarming interview.

Introduction

Wed, 23 Aug 2023 17:09:08 GMT

A brief teaser on the explanation and vision for The Extra Mile.