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    <description><![CDATA[<p>Everyday Excellence dives into the minds of operators, marketers, founders, and behind-the-scenes leaders who show up, solve problems, and drive results — not for the spotlight, but because excellence is how they operate. From hard-earned lessons to smart growth strategies, this show pulls back the curtain on what it really takes to lead with integrity and level up without burning out.</p><p>Whether you're scaling a team, building a brand, or just trying to get a little better every day, this podcast brings you honest insight from people who’ve been there.</p><p>No fluff. Just the real stuff.</p>]]></description>
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      <title><![CDATA[One-Stop Shop Landscaping: Scaling Full-Service Outdoor Solutions with Ben Hewlett]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin interviews Ben Hewlett, COO and co-owner of Earthscapes Lawn and Land Service, Inc. They discuss the company’s journey from a traditional landscaping operation into a full-service outdoor living provider and how building a one-stop-shop model created powerful synergies across multiple service lines.</p><p></p><p>Ben shares insights on the importance of working on the business rather than in it, highlighting how hiring the right people and establishing clear processes enables leaders to step back and gain the “50,000-foot view” necessary for growth. </p><p></p><p>Earthscapes Lawn and Land Service, Inc. website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.earthscapesvb.com">https://www.earthscapesvb.com</a></p>]]></description>
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      <title><![CDATA[Architecture in the Trees: Entrepreneurship and Innovation with Dustin Fider]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin interviews Dustin Feider, founder and owner of O2 Treehouse, a company known for designing and building custom luxury treehouses that reconnect people with nature. Dustin shares the story behind starting O2 Treehouse, from building his first prototype treehouse after studying furniture design to growing the company into a team of designers, engineers, and builders creating unique architectural structures in the trees. He discusses the importance of balancing creativity with business strategy, building a strong team culture, and learning to fail forward through constant iteration. The conversation also explores how experiential architecture can inspire people to value the natural world, the role of marketing and referrals in business growth, and Dustin’s vision for expanding eco-tourism through their Tree Walkers concept.</p><p></p><p><strong>O2 Treehouse:</strong> <a target="_blank" rel="noopener noreferrer nofollow" href="https://o2treehouse.com">https://o2treehouse.com</a></p>]]></description>
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      <title><![CDATA[Building Excellence: Scaling Concrete Success with Dylan Milis]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin interviews Dylan Milis, owner of Milis Flatwork, a commercial concrete contractor. Dylan shares his journey into the concrete business, emphasizing the importance of quality, technology, and customer satisfaction in driving growth. He discusses the challenges of maintaining a strong company culture in a physically demanding industry and the significance of accountability and continuous improvement. The conversation also touches on marketing strategies, industry threats, and the future outlook for Milis Flatwork, highlighting their achievements and recognition in the concrete sector.</p><p></p><p>Milis Flatwork: <a target="_blank" rel="noopener noreferrer nofollow" href="https://milisflatwork.com">https://milisflatwork.com</a></p>]]></description>
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      <title><![CDATA[Leading with Legacy: Landscaping and Beyond with Carlos Medina Jr.]]></title>
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      <description><![CDATA[<p>In this conversation, Todd Baldwin interviews Carlos Medina Jr., the President and CEO of Medina Lawn Care, who shares his journey of taking over the family business and transforming it into a successful commercial landscaping company. Carlos discusses the challenges and triumphs he faced, especially during the COVID-19 pandemic, and emphasizes the importance of creating a positive company culture, effective marketing strategies, and giving back to the community. </p><p></p><p>Medina Lawn Care website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://medinalawncare.com">https://medinalawncare.com</a></p><p></p>]]></description>
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      <title><![CDATA[Building Culture in Service Industries: The ClearWater Approach with Amy Longspaugh]]></title>
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      <description><![CDATA[<p>In this episode, Todd Baldwin interviews Amy Longspaugh, owner of ClearWater Plumbers, discussing her journey in the plumbing industry, the importance of company culture, innovative growth strategies, and the challenges of marketing in a digital age. Amy emphasizes the significance of education in plumbing, both for her team and her customers, and shares insights on operational leadership and the future aspirations of her company.</p><p></p><p>ClearWater Plumbers website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://clearwaterplumber.com">https://clearwaterplumber.com</a></p>]]></description>
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      <title><![CDATA[Innovative Leadership: Elevating Customer-Centric HVAC Solutions with Bryan Cary]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, Todd Baldwin interviews Bryan Cary, owner of A Quality HVAC and Plumbing. They discuss the importance of employee-centric culture, navigating growth in the HVAC industry, effective marketing strategies, and the significance of lead attribution. Bryan shares valuable insights for aspiring HVAC entrepreneurs, emphasizing the need for a clear business plan and understanding market dynamics. The conversation highlights the importance of community involvement and maintaining a strong company culture to drive success.</p><p></p><p>A Quality HVAC and Plumbing website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://callaquality.com/">https://callaquality.com/</a></p>]]></description>
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      <title><![CDATA[Transforming Home Efficiency: Smart Solutions with Harden Goldenberg]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin sits down with Harden Goldenberg, owner of Smart Space, a company transforming home efficiency and comfort through innovative retrofitting and energy solutions. Hardin delves into the strategic approaches that have driven Smart Space's success, emphasizing the importance of leveraging government incentives and comprehensive diagnostics. Harden shares insights on how Smart Space navigates the challenges of scaling in a competitive market, while maintaining quality and customer satisfaction through expert team management and cutting-edge services. </p><p></p><p>Smart Space website: <a target="_blank" rel="noopener noreferrer nofollow" href="http://smartspaceatlanta.com">smartspaceatlanta.com</a></p>]]></description>
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      <title><![CDATA[Navigating the Digital Marketing Landscape: Perspectives with Leeanne Aguilar]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, Todd Baldwin interviews Leeanne Aguilar, CEO of Empire Creative. They discuss the journey of building a successful digital marketing agency, the importance of adaptability in a rapidly changing digital landscape, and the significance of customer service and company culture. Leeanne shares insights on scaling challenges, growth strategies, and the various digital marketing channels available to businesses. She emphasizes the need for a solid strategy, adequate budget, and the importance of consistency in marketing efforts. </p><p></p><p>Empire Creative website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://empiread.com">https://empiread.com</a></p>]]></description>
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      <title><![CDATA[Fixing Sick Buildings: Insights from Barry Westbrook]]></title>
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      <description><![CDATA[<p>In this conversation, Todd Baldwin interviews Barry Westbrook, the owner of DocAir, discussing the evolution of his company, the importance of air quality in buildings, and the challenges of running a business in the building science industry. Barry shares insights on company culture, customer service, and the growing demand for energy efficiency, while also addressing marketing strategies and industry trends.</p><p></p><p>DocAir website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://docair.com">https://docair.com</a></p>]]></description>
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      <title><![CDATA[$2,500 to $15M: CEO's Growth Secrets with Carnie Fryfogle III]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin sits down with Carnie Fryfogle III, CEO of CR3 American Exteriors. Carnie shares his inspiring journey from starting with just $2,500 to building a $15 million business and expanding into a franchise model. They delve into the challenges and triumphs of rapid growth, the pivotal role of company culture, and the strategic marketing approaches that have driven success. Discover how Carnie navigates industry changes, the importance of having a dedicated team, and the financial discipline required for sustainable growth.</p><p>CR3 American Exteriors website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.cr3america.com">https://www.cr3america.com</a></p>]]></description>
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      <title><![CDATA[Empowering Women in Business: Breaking Barriers with Tasha Roberts]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin speaks with Tasha Roberts, owner of ASAP Commercial Doors. Tasha shares her journey of taking over the family business, the challenges and successes she has faced, and the importance of building a strong company culture. They discuss the significance of having the right team in place for growth, the necessity of systems and processes, and the marketing strategies that have worked for her business.</p><p></p><p>ASAP Commercial Doors website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://asapcommercialdoors.com">https://asapcommercialdoors.com</a></p>]]></description>
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      <title><![CDATA[Digital Growth in Flooring: Insights from Brandon Workman]]></title>
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      <description><![CDATA[<p>In this episode of Everyday Excellence, host Todd Baldwin sits down with Brandon Workman, owner of United Floor Coatings, a leader in innovative flooring solutions. Brandon shares his inspiring journey from starting the business with basic residential projects to expanding into a thriving company with a strong commercial presence. He discusses the challenges of scaling in a competitive industry, the impact of a robust digital marketing strategy, and the importance of building lasting partnerships. Brandon also highlights the value of adapting to industry changes and maintaining a strong connection with clients. Tune in to discover how Brandon's commitment to quality and strategic growth has propelled United Floor Coatings to success. </p><p></p><p>United Floor Coatings website: <a target="_blank" rel="noopener noreferrer nofollow" href="http://unitedfloorcoatings.com">unitedfloorcoatings.com</a></p>]]></description>
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